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Whether the ethical leadership affects the organization commitment or innovation behaviors, or whether the organization commitment affects innovation behaviors are the main purposes of this study with the following objectives; first to investigate the theoretical background on the ethical leadership, organization commitment, and innovation behaviors from the previous studies; second to investigate the relationship between the ethical leadership of the middle managers on their organization commitment; third to understand the relationship between the ethical leadership of middle managers on their innovation behaviors; fourth to understand whether the organization commitment of the middle managers affects their innovation behaviors. Also, it says a good relationship and trust between the customers and the travel agency is required to sell travel products through social commerce. This study aims to examine the attitude of media on reporting issues related to integrated resort, and analyze how much the media’s reporting attitude reflects the interest of the relevant industry and local governments and what its social implications are.
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